Jolie Laide is a French term that loosely translates to ‘Beautiful and Ugly’ which is the art of appreciating imperfections.

We are a Melbourne, Australia online marketplace with curations that underpin this philosophy and aim to celebrate and bring to the platform fashion and art that is a little more unusual. We love exploring creativity, colour and shapes and are inspired by art, people, fashion and design.

There is strange space that exists in all of us, who seek to self-differentiate. And it is our artists that we represent that are telling a piece of this story.

This story isn’t finished yet.

Em x